Category: Auto Events / News Briefs

SHELL HELIX’S INNOVATIVE CAMPAIGN & FERRARI ADVENTURE CHALLENGE

 Motorists across Malaysia will now be able to see how Shell Helix helps to keep their engine “clean on the inside”, following the launch of a dramatic new advertising campaign by Shell Helix. The new campaign for Shell Helix motor oils was officially launched by Encik Azman Ismail, Managing Director of Shell Malaysia Trading Sdn Bhd together with Mr. Tan Min Yih, General Manager, Lubricants, South East Asia-South Cluster at the Winter Bar, Club Quattro in Kuala Lumpur. The Shell Helix motor oils campaign is spearheaded by a powerful TV commercial ‘Crystal Car’, produced by award winning director, Ivan... Read More

NEXT BIKE PRESENTS DUCATI HYPERMOTARD AT WORLD OF BIKES SHOWROOM

Next Bike Sdn Bhd., a subsidiary of the NAZA Group of Companies and sole distributors of Ducati Motorcycles in Malaysia, has added a new model to their current Ducati line-ups, the HyperMotard 796. An official Ducati HyperMotard 796 introductory ceremony was held at NAZA’s flagship World of Bikes showroom located at the TTDI Plaza in TamanTun Dr. Ismail, Kuala Lumpur yesterday. The aggressive ‘motard’ styling and stance combine with Ducati ‘sportbike’ technology to deliver the best of both worlds. With a riding position that ensures total control, the exceptionally slim and incredibly light Hypermotard is ready to dominate every... Read More

PORSCHE APPOINTS SIME DARBY AS NEW MALAYSIAN IMPORTER

 Porsche Asia Pacific Pte Ltd has just announced the official appointment of Sime Darby Auto Imports Sdn Bhd (Auto Imports), a wholly-owned subsidiary of Sime Darby, as the sole and exclusive importer of Porsche cars in Malaysia. The appointment, which follows a Letter of Intent signed between the two companies in January this year, was formalized in a signing ceremony that took place on 1 April. Sime Darby takes over the responsibility from Jaseri Automotive Group Sdn Bhd, who had up till the first quarter of 2010 been handling the distribution and sales of Porsche cars in Malaysia. With... Read More

ETCM CONTINUES TO OFFER ATTRACTIVE RATES FOR NISSAN CARS

 Malaysia’s central bank raised its benchmark rate for the first time since April 2006 with its overnight policy rate (OPR) hike by 25 basis points to 2.25% recently, saying record-low borrowing costs were no longer warranted as the economy emerges from recession and inflation accelerates. Despite the interest rate hike, Edaran Tan Chong Motor Sdn Bhd (ETCM) will still continue to offer special hire purchase packages with attractive interest rates to purchasers of Nissan Sylphy, Grand Livina, Sentra, X-Trail and Serena (for private registration only, valid for Peninsular and East Malaysia): 1 to 2 years – 1.98% per annum... Read More

MAZDA’S SHOWCASE AT THE BEIJING MOTOR SHOW

Mazda will be showcasing the SKY Concept at the 2010 Beijing International Motor Show from 23 April 2 May 2010. Previously, the SKY Concept has premiered at the Tokyo International Motorshow, and for the Beijing Motor Show, SKY-G will be featured as a premiere in China along with a host of Mazda line-ups. The ‘SKY-G’ direct injection gasoline engine, the ‘SKY-D’ clean diesel engine and the ‘SKY-Drive’ highly-efficient automatic transmission are all-new powertrains that form the base of Mazda’s strategy to improve average fleet-wide fuel economy 30% by 2015 compared to 2008 levels. Additionally, it embodies Mazda’s desire to... Read More

FORD REVS UP AT BANGKOK MOTOR SHOW

 Ford Motor Company’s new Fiesta sedan makes its ASEAN debut at the 31st Bangkok Motor Show. Two models of the Thailand-built global compact – a Highlight Silver four-door sedan and a Chilli Orange five-door hatchback – take centre stage at the automaker’s display, kicking off the show that runs from 26 March – 6 April 2010. The dynamic new Fiesta will be available with two I-4 E20-capable petrol engine configurations, with displacements of 1.4 and 1.6 litres. The 1.6-litre variation boasts a Duratec Ti-VCT (Twin-Independent Variable Cam Timing) which makes for a responsive and fuel-efficient driving experience. The new... Read More

PETRONAS REWARDS ITS CUSTOMERS THROUGH LATEST PROMOTION

 Petronas recently held a prize presentation for the weekly winners of the ‘Experience the Power, Enjoy the Savings’ promotion at Petronas Station Jalan Plumbum in Shah Alam. The event was also aimed to celebrate the Grand Prix 2010 fever through various fun-filled activities organized in conjunction with the upcoming Petronas Malaysian Formula One Grand Prix on 2 – 4 April. Khoo Thean Meng (above), an office automation salesman from Selangor and Nazrym Othman, a commercial airline pilot from Johor were announced as week 5’s winner of the latest promotion by Petronas. Khoo, a regular user of Petronas fuel products,... Read More

Nissan National Hole-In-One Challenge continues its 12th year in Golf programs

 For the twelfth successive year, golfers who scored aces at golf clubs participating in the Nissan National Hole-in-One Challenge were brought together for the Grand Finals, which took place at Bukit Kemuning Golf & Country Resort, Shah Alam on the 6 March. The Grand Finals was an invite-only event for an elite group of golfers to battle it out for the title of ‘Achiever of Achievers’. During the tournament, should any participant score a hole in one on any of the Par 3 holes, they would go home a proud owner of a brand new Nissan Sylphy 2.0L (X-CVT)... Read More

SUCCESSFUL WEEK FOR THE GENEVA MOTOR SHOW

 Some 287,000 visitors have passed through the halls of Palexpo since the 80th Geneva International Motor Show was officially opened last Thursday by Mrs. Doris Leuthard, President of the Swiss Confederation. These visitors braved some dreadful weather conditions to discover more than 100 World and European Premiers. The Show will remain open until 14 March. A large number of new models, prototypes, and concept cars presented at the Motor Show showed the trend toward a future of more ecological and economical automobiles. Many specialists and luxury marques, whose presence has always been a special attraction of the Show, presented... Read More

FINAL OPPORTUNITY TO GRAB RM100,000 FROM THE SHELL CASH CONTEST

 Shell has announced its eighth weekly grand prize winner from its Shell RM100,000 Cash Contest. Pn. Rosnita Binti Mustafar is a senior interior designer from Seremban and was in total disbelief when informed of her win. Having never won anything before, Pn Rosnita said she simply could not believe how lucky she was. Rosnita was one of the many winners of the Shell Cash Contest that began from 30 November – 7 March 2010. With less than two days left for a chance to grab RM100,000 from the Shell Cash Contest, which will end on 7 March, drivers or... Read More

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