New DS3 and DS Cabrio debut at Westfield London

New DS3 To mark the launch of new DS3 & DS3 Cabrio, DS Automobiles will be taking over the entire Central Atrium at Westfield London between 4 – 6 March. The avant-garde Parisian automotive brand will create an installation at Westfield, one of the UK’s premier shopping destinations, and run a competition inspired by new DS3 and the TV commercial that features 94-year-old fashion designer and DS brand ambassador, Iris Apfel.

The new DS3 will be on static display in the Atrium at Westfield, with no fewer than eight models including the DS3 Performance, which makes its debut in the U.K. and gives customers the chance to see the most powerful variant in the new range. New DS3 Performance is available in both hatchback and Cabrio form and delivers a blend of power, refinement, intense driving pleasure and distinguished looks.

New DS 3 & DS 3 Cabrio are the latest models to be unveiled by DS Automobiles. The hatchback & Cabrio versions have new design features, latest-generation technology, ultimate attention to detail & a uniquely refined, yet dynamic character that are hallmarks of the DS brand.

In looks, the DS3 line-up has a bold new grille with chrome surround that merges seamlessly into the headlights. New DS 3 marks the debut of ‘double wings’ that encompass the headlight units and new LED foglights. DS LED Vision employs a combination of LED and Xenon lighting technology. As well as looking striking, this generates a broad, bright beam of light to improve vision. It halves energy consumption and makes driving at night safer and less tiring.

New DS 3 enjoys a refreshed selection of interior trims and finishes, a stunning new body color (Sport Red) and a striking new shade for the roof, Topaz Brown. Whether you go for hard-wearing cloth or luxurious leather, you’ll enjoy a cockpit that’s finished by craftsmen. Their skills are perfectly illustrated by DS’ unique watchstrap seat design in stunning Trinitario brown Nappa leather. Details are bountiful, thanks to chrome finishings on the door handles, along the bottom of the doors and at the foot of the mirrors. They’re little touches that are an integral part of the bigger picture.

New DS3 CabrioNew DS3 C rearNew DS3 interiorNew DS3 C wheel

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