National carmakers Proton announced that the Iriz compact car has received another recognition, the Best Compact Hatch, Editor’s Choice Award by an established domestic media organization.
The Proton Iriz model, which made its earlier debut at the DRB-HICOM Autofest in May, was officially rolled out on 5 June. The event, which was held at Royale Chulan Damansara, Petaling Jaya was hosted by the Star Media Group.
Since it was first brought to the market in September 2014, the Iriz has sold more than 45,616 units, making it one of the most popular Proton models. The Iriz had also bagged numerous awards such as Compact Hatchback Car of the Year and the People’s Choice Award at the NST Car of the Year 2014, Best Industrial Design 2015 by Intellectual Property Corporation, Most Affordable 5-Star ASEAN NCAP Car in Malaysia at the ASEAN NCAP Grand Prix Award 2016 and Budget Car Of The Year at the 2016 ASEAN Car of The Year Awards.
Proton continues succeeding the safety aspects of their customers and being the most affordable 5-star ASEAN NCAP Car in the region, the Proton Iriz for all variants come fully loaded with active and passive safety features. These includes electronic stability control (ESC), anti-lock braking system (ABS), electronic brake-force distribution (EBD), traction control, brake assist, hill-hold assist and a seat belt reminder system.
The model’s Premium variant is equipped with 6 airbags, whereas the Standard and Executive variant comes with 2 airbags respectively. Complementing the safety features of the car is the Hot Press Forming (HPF) body structure, which is a German technology adopted by the national carmakers. The HPF steel provides up to 5 times more strength than normal steel. This, in turn make the cars more stable and more importantly making the cabin stronger to give better protection to its occupant.
The Proton Iriz is available for customers to test drive and booking can be made at all Proton Edar outlets and roadshows nationwide. The new Iriz comes in 4 variants: 1.3l Standard (MT & CVT), 1.3l Executive CVT and 1.6l Premium CVT, priced from RM43,800 to RM58,800. Colors available: Ruby Red, Carnelian Brown, Graphite Grey, Atlantic Blue and Cotton White.
For the month of October, Proton is extending the Amazing 5-Value Campaign with 5-year Free Service*, 5-year warranty or 150,000km (whichever comes first) coupled with 5-star ASEAN NCAP safety ratings for selected Proton models. Existing Proton car owners can also enjoy Loyalty Bonus of RM1,000 on top of the current promotion for the purchase of a new Proton car, which is applicable to immediate family members of the existing registered owners. In addition to the current promotion, the company is also conducting roadshows nationwide at shopping malls and major hotspots.