National carmakers Proton’s Chinese partners Geely has pulled off a big showcase at its home motor show in Guangzhou. The show, running now until 1 December, sees the best Geely has to offer, including the ICON and Lynk & Co 01HEV alongside current models.

The Geely ICON, based on the Concept that premiered at the 2018 Beijing show, is the brand’s second compact SUV, after the Bo Yue (Proton X70).  The Lynk & Co 01HEV, on the other hand, is a high-performance hybrid SUV with a fraction of a price. Geely has disclosed the Lynk & Co 01HEV costs no more than 200,000 yuan.

In 2018, Geely invested about 21 billion yuan in R&D, accounting for 6.4 percent of the total sales revenue. That brought the company’s total R&D investment for the past decade up to 100 billion yuan. The R & D centers are located in Hangzhou and Ningbo, as well as Gothenburg, Coventry and Frankfurt. In addition, Geely has been working on the transformation from manufacturing automobiles to providing mobility travel services such as Cao Cao ride hailing service.  The e-hailing fleet comprises more than 40,000 electric cars, available in more than 30 cities across China. Besides automotive, Geely has business interests in technology innovation, financial services, education and sports in its home country.

An ICON,  the second compact SUV by Geely

The ICON SUV takes on an evolved version of Geely’s “Expanding Cosmos” design DNA. As the second SUV on Geely’s BMA architecture, the ICON is inspired by the 21st century design trend that “less is better”. It breaks away from traditional SUV designs and moves towards a purer 8-bit block form.

The SUV’s exterior was conceived in Geely Barcelona and interior from Geely California, both of which was further refined in Geely Shanghai studio into the final production version. The production version of the ICON retains nearly 90% of the features shown in the Concept ICON, a testament to the close work relationship that Geely designers and engineers have.

Staying true to the concept, the production version has the familiar silhouette, a more linear rectangular ‘cosmos’ grille and infinity loop headlights with super slim smart LED daytime running lights (DRLs). At the profile, flush pop-out door handles and side-view mirrors with integrated turn signals enhance the high-tech impression of the ICON. From the rear, the infinity loop motif is seen again in the rearlights along with a linear rectangular cosmos pattern, much like the front.

Inside, Geely’s newest SUV is all about being minimalist. By subtracting and simplifying the interior, the SUV has more cabin space with a balance between form and function. The dashboard is dominated by two big screens, an information panel and central infotainment panel. From the dual interactive screens, users can interact with the vehicle and connect via Geely’s Smart Ecosystem.