|Jeep, celebrating 75 years as the iconic 4×4 SUV maker, today announces a partnership with Warner Bros. Pictures, becoming the official car partner of the hugely anticipated action adventure, Batman v Superman: Dawn of Justice, in cinemas 25 March.|
The link-up with WB (Warner Bros.) Pictures kicked off during production, when Jeep’s Renegade SUV, which features the best off-road capabilities in its category, was deployed through the streets of Metropolis with Bruce Wayne, aka Batman, at the wheel for a key scene in the film.
To maximize excitement for the film, Jeep is now launching an innovative online experience and advertising campaign, created in collaboration with the filmmakers. Prior to the release of Batman v Superman: Dawn of Justice, fans can get a sneak peek at previously unseen vehicle footage provided to Jeep in a special trailer only viewable as part of the online experience.
In Batman v Superman: Dawn of Justice, the world’s most iconic Super Heroes clash for the first time ever on the big screen. Jeep’s online experience invites users to choose their allegiance and become a hero themselves in the ‘Battle of the Renegades’ by using the Jeep Renegade to help others and evade impending catastrophe.
WB Pictures presents, an Atlas Entertainment/Cruel and Unusual production, a Zack Snyder film, Batman v Superman: Dawn of Justice. The film will be distributed worldwide by WB Pictures, a Warner Bros. Entertainment Company. The film is on scheduled for U.S. release on 25 March and Malaysia, also on 25 March.
Batman v Superman: Dawn of Justice plot: Fearing the actions of Superman are left unchecked, Batman takes on Superman, while the world wrestles with what kind of a hero it really needs. With Batman and Superman fighting each other, a new threat, Doomsday, is created by Lex Luthor. It’s up to Superman and Batman to set aside their differences along with Wonder Woman to stop Lex Luthor and Doomsday from destroying Metropolis. (IMDB)