In a move to appease the Chinese market, like everybody else, Kia has introduced th new Kia K3 and K3 Plug-in Hybrid at Auto Shanghai 2019. Kia also has plans to announce several line-ups only for China. The K3 and K3 Plug-in Hybrid are joined in Shanghai by DYK’s new China Touring Car Championship (CTCC) competitor, the K3 CTCC.

Known as the Cerato this part of the world, the K3 is exclusive to the Chinese. At a glance, it doesn’t differ much from the current Cerato K3; the newest K3 has sculpted surfaces and sharp, precise lines, and ‘heartbeat’ light signature in its LED head- and rear-lights.

At launch, the Chinese K3 will come in two gasoline engines (1.5-liter) and a 1.4-liter turbocharged gasoline direct injection (T-GDi) engine.

K3 Plug-in Hybrid

The K3 Plug-in Hybrid targets a new energy vehicle market with slight differentiation on the exterior and interior. The Plug-in Hybrid model features its own distinct ‘ECO plug-in’ badges on the outside, while its infotainment system enables users to search for nearby recharging locations.

One of the Kia highlights at Auto Shanghai is the ‘Imagine by Kia’ concept, a fully-electric sports sedan concept. The other highlight is the Kia Real-time Emotion Adaptive Driving (R.E.A.D.) system. This is the world-first technology which optimizes and personalizes the cabin, analyzing a driver’s emotional state in real-time through artificial intelligence-based bio-signal recognition technology.