Lotus 3-Eleven rolls off production line
Two of the latest Lotus extreme models, the Lotus 3-Eleven and Elise Cup 250, have rolled out of the production line at the company’s Hethel factory.  The Lotus 3-Eleven, finished in matt and gloss Black color scheme, and the Elise Cup 250 in Red are the first extreme Lotus to roll off the production line.

The two, hard-hitting lightweights represent the latest generation of Lotus sports cars, combining high-output engines with the company’s dedication to cutting mass, and so boosting performance through intelligent engineering.

Lotus 3-Eleven

Lotus_3-Eleven_Road_front quarters

Showing clear intent for the Lotus high-performance sports cars of the future, the 3-Eleven is the company’s quickest and most expensive series production car ever.

The 3-Eleven offers a power-to-weight ratio, thanks to a revised V6 supercharged engine developing 460 hp, to provide in excess of 500 hp per tonne. It is capable of sprinting from 0-100 km/h in 3.1 seconds before reaching a maximum speed of 290 km/h.

Designed to deliver a pure, undiluted driving experience, the Lotus 3-Eleven utilizes an all-new lightweight carbon composite body, and a bespoke chassis evolved from Lotus’ ground-breaking work with extruded and bonded aluminium sections.

As part of its development the Lotus 3-Eleven spent time at the Nürburgring Nordschleife, where it was one of the fastest road going cars to ever tackle the track, capable of setting a sub-7 minute lap time.

Lotus Elise Cup 250

Lotus Elise Cup 250 Orange

Powered by a new higher-output version of the supercharged, 1.8-liter 4-cylinder engine, the Elise Cup 250 boasts 243 hp. However, in order to make the most of its power, it’s shed 21kg compared to its predecessor, to weight just 931 kg. Customers wanting to cut weight still further, and so boost performance, can select the optional Carbon Aero Pack to reduce the vehicle’s mass to 921 kg.

The hand-built sports car has long been regarded as a benchmark within the industry, providing a level of precision and driver involvement that rivals cannot match. Capable of lapping the company’s test track in 1 minute 34 seconds, the changes and engineering adaptions to the Elise Cup 250 have taken an impressive four seconds off the previous Elise Cup 220’s best time.

The arrival the new cars coincides with the 50th celebrations for the founding of the famous factory in Hethel, Norfolk, when, in 1966, founder Colin Chapman moved Lotus to the purpose-built facility. Lotus is marking this milestone in the company’s history with special edition cars and events throughout the year.

Every new Lotus 3-Eleven and Elise customer can personalize their vehicle through the Lotus Exclusive program. Developed by the Lotus Design team, it combines traditional British craftsmanship with the best of modern design. Conceived to inspire customers, allowing them to tailor vehicles to their personal taste, it offers a comprehensive array of options and provides an alluring alternative to an off-the-peg sports car.