“AAT is an extremely important hub that consolidates our system for supplying the CX-3 promptly and consistently to the growing compact SUV market,” Kiyotaka Shobuda, Managing Executive Officer of Mazda Motor Corporation, commented. “By providing customer with Thai-produced vehicles that are as high-quality as those we make in Japan, we will work towards further raising our brand image.”
The new Mazda CX-3 is the fifth variant in the Hiroshima based manufacturer’s new-generation line-up to feature full range of SKYACTIV Technology and the KODO – Soul of Motion design. As a compact crossover SUV, the Mazda CX-3 offers all the essentials people look for in a Crossover or compact SUV: quality, stylish design; ease-of-use and responsive driving performance.
Mazda had earlier launched the CX-3 in Japan, February this year. As a new core variant for the marque, the Mazda CX-3 has started its roll out in key markets, like North America, Europe and Australia.
The engine plant at MPMT was established in response to the second phase of the Thai government’s Eco-Car program which applies preferential taxation to fuel efficient, low-emission vehicles. It is the fourth production base for SKYACTIV engines, following the Hiroshima Plant in Japan, Changan Ford Mazda Engine Co., Ltd., in China and Mazda de Mexico Vehicle Operation in Mexico.
The plant can produce approximately 30,000 units per year. Currently, SKYACTIV-D 1.5 diesel engines produced at MPMT are supplied to Mazda’s vehicle production facility in Thailand, Auto Alliance (Thailand) for use in the Mazda2, specifically for the Thai market.
Shobuda remarked, “Thailand is our most important production location outside Japan; our first overseas base capable of comprehensive vehicle manufacture, including engine and transmission production as well as vehicle assembly. Mazda is committed to producing vehicles in this country at the same high-quality level as we do in Japan, and delivering to market products that offer Mazda’s unique driving pleasure, in a timely manner. In doing so, we will further contribute to the development of the Thai automotive industry and enhance the Mazda brand.”
On the domestic front, Mazda Malaysia has revealed that the CX-3 is set for debut in December with an estimated starting price tag of RM 120,000.