The Mazda Vision Coupe has won “Most Beautiful Concept Car of the Year” at the 33rd Festival Automobile International. Ikuo Maeda, Mazda’s global design director, accepted the prize at a ceremony yesterday evening in Paris together with his team of designers.
The jury, which included automobile and motor sport experts as well as renowned architects and fashion designers, chose the Vision Coupe, which was unveiled in October in Tokyo, over nine other models nominated for the coveted honor this year: the Audi Aicon, BMW i Vision Dynamics, Kia Proceed Concept, Lamborghini Terzo Millennio, Mercedes-Benz AMG GT Concept, Mercedes-AMG Project One, Vision Mercedes Maybach 6 Cabriolet, Nissan Vmotion and Peugeot Instinct. Mazda captured the same award two years ago for its stunning RX-VISION concept.
As the name suggests, the Vision Coupe, like the RX-VISION, embodies Mazda’s next-generation design vision. The proportions of the flowing four-door, with the cabin positioned toward the rear, are characteristic of a classic coupé design while conveying the powerful forward momentum of a high-performance sports car.
Mazda Vision Coupe
The Mazda Vision Coupe concept is a next-generation design vision model that showcases the “new elegance”. The name of the car, “COUPE”, gives a hint of where this special “Mazda elegance” originally came from.
Exterior-wise, the Vision Coupe carries the KODO – Soul of Motion theme to the core. The silhouette of the car embodies a minimalist Japanese aesthetic, achieving a simple “one-motion” form that conveys a sense of speed.
From the Mazda badge on the front to the badge on the back, a single powerful axis runs right through the four-door coupe, evoking the look and feel of supple steel, with all the car’s movements centering on this central vector. The result is a form that is extraordinarily simple yet full of a sense of latent speed, known as the “one motion form”.
The interior applies the concept of ma (literally “space”) from traditional Japanese architecture, combining three-dimensional depth with a strong longitudinal axis to produce a relaxed space while maintaining the feeling of motion. Furthermore, the interior of the Vision Coupe, just like its exterior, has a satisfyingly deep and three-dimensional feel; its lines run smoothly from front to back, exuding a sense of speed.
Structural forms such as the center console, door trim and instrument panel intersect with one another without touching, creating a sense of ma inside the car. The spaces that are created encourage the flow of air throughout the car, and the three dimensional framework makes occupants feel safely ensconced without any sense of confinement. Major highlights include a see-through screen, which functions as a display only at those times when it is required.
The name Vision Coupe pays homage to the company’s 50-plus year tradition of elegant coupés like the Mazda Luce Rotary, also known as the Mazda R130.