Mercedes-Benz has fulfilled one of its four core CSR (Corporate Social Responsibility) pillars by announcing its commitment to expand involvement with various community groups. In our to ensure the bright future of the nation, Mercedes-Benz Malaysia (MBM) pledged RM200,000 for initiatives that support the growth and development of the country’s society.
Recipients of MBM 2016 sponsorship are; Driven Comm., the Kuala Lumpur Performing Arts Centre (KLPac), Teach for Malaysia and Monfort Boys Town. The Mobilekids, initiated by MBM, continues to promote safe road travelling with the Child Car Seat Rental Program. The program aims to educate families on road safety by providing child car seats for rental on first-come-first-served basis. MBM’s involvement in the initiative last year saw a contribution of 110 child car seats. This year, MBM is contributing an additional 135 child car seats worth RM50,000, bringing it to a total contribution of 245 child car seats.
With a firm belief that the arts has the power to build bridges and foster creativity and innovation, MBM has been a longtime supporter of the Malaysian performing arts scene. This year Mercedes-Benz Malaysia announced an additional sponsorship of RM120,000 to KLPac. As one of the founding sponsors of KLPac, MBM has contributed over RM1.2 million to date to promote the Malaysian performing arts scene.
Recognizing the importance of education in empowering future leaders of the nation, MBM is also contributing over 200 units of pre-owned computers to primary schools and non-profit organization, Teach for Malaysia. Through this initiative, MBM aims to enrich the learning experience among students. Teach for Malaysia and Monfort Boys Town will receive 50 computers each, while three vernacular primary schools will each receive 35 computers. Meanwhile, in support of initiatives undertaken by MBM’s employees in the interest of society and the common good, the company also announced the continuation of its annual celebrations for children during festive occasions. As the first company in the country that encourages its employees to share personally-selected gifts with children who are in need, the program provides the opportunity for MBM staff to bring cheer to underprivileged children.
Valuing sustainability as responsible corporate behavior, Mercedes-Benz is committed to preserving the diversity of natural habitats for future generations. As such, MBM will extend its support to employees who will be involved in a beach cleaning program scheduled for later this year. MBM also supports its employees who participate in the Standard Chartered Kuala Lumpur Marathon. As a corporate sponsor of the marathon, MBM will be donating RM20,000 to Hospis Malaysia.
MBM President and CEO Dr Claus Weidner commented, “CSR is part of our commitment to the Malaysian community. We want to be an enabler for future generations, and contribute to the community in a meaningful way. It is when we help those who are in need that we are truly making a difference in the world. Today marks the launch of a campaign which we hope will enrich the lives of the various groups involved.”
“Mercedes-Benz Malaysia is passionate not only about delivering the best products and services to our customers; we are also deeply committed to champion community initiatives that contribute to the long term development of society. We are very delighted to do our part in contributing towards the growth of the nation by supporting various communities to help them achieve their best potential,” he added.