This increase is in line with the impact of the fallen Malaysian Ringgit as many raw materials are purchased in foreign currency. The weaker ringgit affects the Company’s operation cost and the entire eco-system chain.
To cushion the impact which has been affecting the Company’s bottom line since August 2015, Proton has put more efforts in reducing operational costs and rationalizing operations where necessary. Despite these efforts, the depreciation of ringgit continues to put pressure on Proton and affects the industry as a whole.
Customers who wish to purchase new cars are advised to visit any Proton showrooms nationwide to take advantage of the current CNY promotion. Interest rate of 2.8% for all Proton cars and a special graduate scheme with monthly installments from RM258 a month await new car buyers. There is also a rebate of up to RM6,200 on selected 2015 cars and 30% discount on merchandise.
Apart from that, under the Loyalty Reward, a rebate of up to RM3,000 is offered to all existing Proton owners who wish to replace or buy another Proton vehicle and this promotion is valid from now until 31 March. The National car manufacturer is also offering free 30-point inspection to owners at all authorized service centers in line with the CNY safety campaign.
The list of Proton vehicles with starting prices:
Proton Iriz, from RM 41.077
Proton Saga FLX, from RM 33,243
Proton Persona, from RM 44,658
Proton Preve, from RM 57,686
Proton Suprima S, from RM 69,120
Proton Exora SP, from RM 55,592
Proton Inspira, from RM 77,820
Selected Proton variants, such as the Persona, Saga FLX and Exora SP, include optional R3 Accessories, which come with additional costs.