Proton has announced its very first 4S Center in the State of Sabah, East Malaysia. The Proton 4S in the State is ran by Fook Loi Corporation, who seizes an opportunity to collaborate with the growing National carmakers.
With the rise of Proton from 2018 to current, it’s only natural for everyone to jump in the bandwagon. Since the Proton-Geely partnership in October 2017, things have been looking up. After the X70, Proton has beefed up its line-up with the Iriz, Persona, Exora and most recently, the Saga. The revamped line-up obviously translates to increased sales and market share.
Proton’s rise in local market share
Proton’s overall market share for instance now stands at 15% for 2019 on the back of 52,269 units sold, a jump of 47% over the corresponding period in 2018. This performance caught the attention of many capable would-be dealers.
Thomas Chiu Kui Yin, Group Executive Director of Fook Loi, commented, “Deciding to become a Proton dealer was not difficult because we see the potential for Proton in Sabah. The current range of Proton models is highly competitive and technologically advanced with features that appeal to the new generation of car buyers.”
With the addition of the new 4S in Sabah, Proton continues to capture and expand its network. They want to up the number of 3s and 4s centers to cater to customers’ needs. These Proton showrooms should follow the Corporate Identity and have facilities to keep customers satisfied, for example; WiFi, kids corner, ample parking space and a coffee area. Every showroom should also be well staff and offer above average customer services.