The Desirable Hyundai Vision T Concept

Since its debut at the 2019 LA Auto Show, Hyundai revealed a walkabout presentation of its Concept Vision T.

The Hyundai Vision T Concept is all about sharp edges and straight lines, and geometric design features called “parametric dynamics.”

Viewers will be first drawn to the concept’s sporty stance, which can be seen in its low hood, short front overhang and wide wheel base. Further hints of Hyundai’s design signatures are the chiseled surface (combination of soft surfaces and hard lines) and sharp, geometric edges. The Vision T concept’s architecture is meant to resemble a mineral or a crystal being struck by a hard object and then shattered, according to its design Chief, SangYup Lee.

A glimpse into the future

The Hyundai Vision T’s Geometric patterns appear in the front grille and air intake flaps. The front is also highlighted by hidden headlights, giving the vehicle a jewel-like quality. When the vehicle is in motion, the air intake flaps actually move. From the rear, the hidden design of the lights resemble that of the front.

With the Vision T concept, Hyundai is trying to portray Avant-garde in the form of a CUV plug-in hybrid.

In a larger picture, the Vision T represents one step in the evolution of Sensuous Sportiness, Hyundai’s signature design identity. The Vision T concept, 45 and Prophecy all resonate the brand’s  Sensuous Sportiness design identity.

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