Most Automotive brands in the world took a back seat in light of the current pandemic. They, however, took the opportunity to announce their 2020 results to generate some kind of positivity amongst its potential and existing customers.
In Malaysia, there’s a new car subscription program for consideration by Toyota. Volkswagen dealerships remain at your disposal with strict SOPs as they continue to serve customers. MINI Malaysia took the opportunity to campaign its CNY promotion with the Countryman SE model.
MCO 2.0 doesn’t deter local Automotive scene
On the local front, Toyota Malaysia announced its annual Eco Youth program for 2021. This year’s rendition is obviously switched to an online platform due to the current condition. The 20th edition of the Eco Youth sees Toyota Malaysia joins forces with the Education ministry and Leaderonomics Community to run state and national level competitions.
As always, the program is meant for secondary school students, aged 13 – 16 years old. This year’s program is expected to run for 3 years, compared to a year previously. Last year’s winners would again be facilitators to mentor the new batch and establish a Eco Youth Apprentice Online Club. So far, sixteen schools have confirmed participation and the winners are entitled to be in the mix to win RM 64,000 prize money, this year.
The recently introduced Toyota Yaris GR has had an overwhelming response, according to Toyota Malaysia. Only 200 units of this special World Rally model are allocated to the Malaysian market. However, Toyota Malaysia didn’t reveal actual numbers of how many Yaris GRs were sold…
In related news, Toyota Malaysia has introduced the Kinto One car subscription-based program. The Kinto One is available worldwide from Northern to South America, Asia and Europe. The local Kinto One, however, is an Islamic based car subscription program that offers fixed monthly subscription. The fixed monthly subscription covers registration of the vehicle, annual comprehensive insurance and road tax, periodic maintenance as well as preventive maintenance. Subscription period comes in either two years or three years and once the subscription period is completed, the customer is to just simply return the car to Toyota Malaysia and everything else will be sorted out. This enables customers to get the most value of their car at the same price throughout the contract period. Customers don’t have to pay a dime at all!
Volkswagen dealerships remained open during the MCO 2.0 with strict SOPs in check. For owners, Volkswagen service centers nationwide all follow strict guidelines under the ‘Safe Hands’ initiative, which includes contactless vehicle acceptance, video walkthroughs, sanitization before and after service, cashless payments with e-invoicing and contactless car pickup. Owners are advised to book their service appointments online. For added convenience to those who prefer staying at home, the Volkswagen eShowroom is open 24 hours, offering exclusive online savings along with the current CNY rebates. Home delivery service is complimentary for deliveries within a 20km radius from the preferred dealership.
MINI Malaysia has charged into the CNY with its Countryman SE promotion. This promo. works in conjunction with the extended sales tax relief. From now until 31 March, the Countryman SE comes with 0% interest (based on Straight Line Financing) and monthly instalment plans starting from RM2,678. In addition, the car comes with extended 8-Year High Voltage Battery warranty, as well as an extra year on the 4-Year MINI Service and Repair Inclusive (MSRI) program.
Global Automotive scene
At the 43rd annual What Car? Awards recently, BMW scooped up several accolades to start 2021. The BMW 3 Series, 4 Series and 5 Series were all recognized, as were the BMW X5 and X6, with a further nine awards for a range of models across the Best Buy categories. The BMW 330e secured the highly coveted Executive Car of the Year award, to add to the seven industry awards already collected in 2020.
Ducati global hit a sales figure of 48,042 units of bikes in all of 2020, a decline of 9.7 percent from 2019. It was still a rather commendable achievement considering current conditions. The best selling Ducati for 2020 was the Scrambler with 9,265 units sold, followed by the Streetfighter V4 with 5.730 bikes. In 2021. Ducati is optimistic of bettering last year’s mark as more new Ducatis are on the horizon.
Porsche AG hit a total sales of 272,162 new vehicles worldwide last year, a slight decline of 3 percent from 2019. However, sales were incremental in the following regions: Asia-Pacific, Africa and the Middle-East. The three regions combined for 121,641 units, which showed an increase of 4 percent from the previous year.
In our recent feature, Nissan will organize a symposium to discuss the future of electrified mobility in ASEAN on 4 February. This online/webinar called Nissan FUTURES – Electrification and Beyond will explore the future of electric mobility. Under the theme ‘Electrifying 250 million cars. An impossible dream?’, Nissan executives alongside industry leaders, government officials, and the media will zoom call to discuss the opportunity for carbon-neutral mobility in the Asian region.