Kia’s 2017 global sales dipped significantly

Kia announced its December 2017 global sales figures for passenger cars, recreational vehicles (RVs) and commercial vehicles, recording a total of 226,842 units sold. In December, sales in its home country slid 6.2% compared with the same month last year, totaling 46,502 units on weakening sales of Picanto (known as Morning in Korea) minicar.

The company’s overseas sales totaled 180,340 units in December, which represents a 19.6% decline compared to the same month a year earlier due to slower sales in China.

For all of 2017, Kia Motors posted global sales of 2,746,188 units, decreasing 7.8% from 2016. Sales in Korea declined 2.5% to 521,550 units and overseas sales retreated 9% to 2,224,638.

Kia’s best-selling model in overseas markets in 2017 was the Sportage compact SUV with 415,558 units sold. The Rio (known as ‘Pride’ in Korea) was the second best seller with 379,184 units sold, followed by the K3 compact sedan (known as ‘Forte’ in some markets) with 364,054 units sold.

Kia UK’s SUV Event

In efforts to boost sales in the region, Kia UK is starting the year with an extensive range of offers across its model line-up, from finance deals across many models through to free home charging points and installation for its EV and PHEV models. The headline offer is the SUV Event, showcasing Kia’s range of SUVs across its 191-strong dealer network in January.

Kia Care-3 is available free of charge for customers looking to purchase a new SUV on orders taken between 1 and 31 January 2018 and registered by 31 March. Models available in the SUV Event include the Stonic, Sorento, Niro and All-New Niro PHEV as well as the Sportage, Soul and Soul EV.

The recently launched Sorento is offered with  a range of upgrades. The other models included in the SUV event have deposit allowances. In addition, all are available with competitive finance options throughout the quarter.

The popular Kia Scrappage Scheme is also being extended into 2018, as well as for the Picanto and Rio models. For customers wanting to ‘go green’ and buy a Soul EV, Niro PHEV or Optima PHEV, Kia are offering a free home charging point and standard installation at no cost, ensuring that your car is fully charged when you need it.

For customers who cannot decide between the Optima Saloon and the Sportswagon, a free upgrade is available, making both cars the same on-the-road price, starting from only 22,455 pounds.

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