2020 have been a tough year for the automotive industry, but some companies are coming out on top as August is the 2nd month for car sales to break the 50,000 units mark. The sales growth is continue driven by the tax free incentives coming from the government to make up for lost ground in 2020.
For August 2020, Proton manage to move a total of 11,378 units of new cars. Even though its a reduction of 14% from July but still an improvement of 24.7% over the same month in 2019. Market share for the month is forecast at 21.6% while year-to-date market share is estimated to be slightly higher at 21.7%. Three Proton models ended August as sales leaders in their respective segments while cumulatively, overall sales are now 46 units ahead of 2019.
With 61,672 sales so far in 2020, Proton’s Year-To-Date (YTD) sales as at August 2020 is 46 units ahead of the same period from the previous year. The achievement is particularly noteworthy as sales in March, April and May were affected by the Movement Control Order (MCO) to curb the rise of coronavirus infections.
Three Proton models maintained sales leadership in their respective classes. The Proton Persona and Proton Exora continue to lead their segments with the former holding off strong challenges from rivals from foreign brands. The Proton X70 meanwhile remains as the best-selling SUV in Malaysia, extending its lead further in the segment.