New Man at the helm at BMW Malaysia

BMW Malaysia has announced a new Managing Director and CEO for 2018. Harald Hoelzl is set to assume leadership responsibilities in the country from outgoing  MD and CEO Han Sang Yun from 1 March. Han will take on the role as the new President of BMW Group Korea, next.

Hoelzl first began his career with the BMW Group in 2002 and has served in various functions in the Sales, Marketing, Dealer Development and IT departments. With an impressive track record, BMW Group AG appointed him as Head of Marketing at BMW Central South Eastern Europe in 2011 before leading the BMW Group’s operations in the Czech Republic.

Han, meanwhile, will be the new President for BMW Korea effective 1 March in place of current President Dr. Hyojoon Kim who will assume the roles and responsibilities of Representative Director and Chairman for the premium automaker in the country.

With over 20 years of experience in the automotive industry in his native country Korea, Han was appointed the Managing Director and CEO at BMW Malaysia in January 2015.

In his time in Malaysia, Han led the premium automaker to its best-ever performance growth in 2017 and he was also the key driver in growing BMW Group Malaysia’s portfolio of Plug-in Hybrid vehicles to 55% of its total volume delivery in the country, further driving the premium automaker’s strategy for Visionary Mobility.

About BMW Malaysia Sdn. Bhd

BMW Group Malaysia is the representative of Bayerische Motoren Werke (BMW) AG in Malaysia with activities that cover the wholesale of BMW, MINI and BMW Motorrad vehicles, spare parts and accessories as well as the overall planning of sales, marketing, after-sales, and other related activities in Malaysia. The organisation’s presence in the country includes its National Sales Centre (NSC) in Cyberjaya and BMW Assemby Facilities at the Kulim Hi-Tech Park, Kedah which supports the Malaysian region as well as the BMW Group Data Centre (GDC), BMW Group Regional Training Centre (RTC) in Cyberjaya and BMW Group Parts Distribution Centre (PDC) at the Free Industrial Zone of the Senai International Airport in Senai, Johor which supports 22 markets in the Asia-Pacific region. BMW dealership network covers 39 outlets in various cities in Malaysia.

Latest articles

Volvo S60 T8 R-Design Review

https://www.youtube.com/watch?v=K3eBkGTm1YY Editor's note: Volvo S60 T8 R-Design is a handsome car and it reminds...

Sime Darby Moved Their Used Car Store Online

Sime Darby Auto Selection is Sime Darby Motors’ multi-brand used car dealer, and now they are moving the used car buying experience...

BMW Malaysia Unveiled The Locally Assembled BMW M340i xDrive And BMW 330e M Sport

BMW Malaysia today unveiled 2 locally assembled 3 series, which is the BMW M340i xDrive And BMW 330e M Sport. The move...

Mitsubishi Xpander Full Product Specifications Revealed

The order books for the new Mitsubishi is now open, and in order to help customers who are interested to make informed...

Related articles