In China, the French marque partners Dongfeng to drive the brand to greater heights. Always aiming higher in terms of products. Dongfeng Peugeot plans to launch 18 new vehicles in the next 5 years.
The Peugeot 3008, Chinese edition, takes up a verticalized front end and a lion emblem at the center of a chequered flag radiator grille. At the profile, the compact SUV shows force of character and an athletic stance. From the rear, a new light signature, with three strokes on a black background, offers a very contemporary and immediately recognizable design.
In the interior, the new Peugeot 3008 introduces driving aids which are brand new to China; Visio-Park II offering a 360° view around the vehicle; collision risk alert, driving the 3008 is made even more secure and stimulating.
The Peugeot 308 Sedan denotes features like an athletic silhouette, muscular tension, vertical radiator grille and perfect balance of proportions. At the Beijing Motor show, Peugeot is revealing the exterior style of the future 308 Sedan. Building on the EMP2 platform, the 308 sedan’s design points to efficiency, and it will be the core product of the Peugeot sedan range, on the market segment with the highest volume in China: segment C three-box sedans.
Fresh from its Dakar rally win, the Peugeot 2008 DKR, which won the China Grand Rally in 2015, is again preparing to take the Silk road raly in July. Not only Peugeot’s primary market, China is also a country of automotive sports success. Peugeot Sport won endurance victories there with the 908 in 2010 and 2011.
On a stand dressed for the first time in China with a copper straight-cut decor of the Beijing International Exhibition center, Peugeot has showcased the Fractal concept car to appease the Chinese. In addition, Peugeot showcases its sports expertise and technology highlights in 2 other themed areas: engine/powertrain ranges (1.2L PureTech, 1.6L, 1.8L THP and the EAT6 automatic gearbox) and current models (508, 408, 2008 and 308 GTi).