Peugeot

Peugeot reveals New Brand Identity with emphasis on upmarket persona and elegance

In its quest to remain relevant in the Automotive world in 2o21 and beyond, Peugeot has revealed its Loud, Bold and Prevalent New Identity. As the world’s longest running Automotive marque, over 210 years, Peugeot’s new Brand Identity bears a coat of arms adorned with a magnificent Lion’s head. Over its two century heritage, the …

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Peugeot emblem

New Peugeot distributor embarks on important customer update program

Following the acquisition of the Peugeot brand, new sole distributors Berjaya Auto Alliance is currently embarking on a customer update program to ensure Peugeot customers a better ownership experience. Previously, Peugeot was handled by Nasim, a subsidiary of the Naza Group. Fast forward to 2021, the Lion brand baton is assumed by Berjaya Auto Alliance …

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New Peugeot 2008

Berjaya Auto Alliance becomes new Sole Distributor for Peugeot, Citroen and DS brands in Malaysia

Following the 1 December 2020 announcement, it is now official thatBerjaya Auto Alliance Sdn Bhd is the sole distributorship of new vehicles under the Peugeot, Citroen and DS brands in Malaysia. As sole distributor, Berjaya Auto is responsible for the rights of aftersales and spare parts distribution for the three brands (Peugeot, Citroen and DS).  …

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