After the global debut of the MC20 back in 11th September 2020, the Maserati MC20 now made its way it’s 1st appearance in China through the Auto China 2020 in Beijing. On the stand, Maserati also displayed the brand’s newly launched Ghibli Hybrid Fenice Limited Edition, the PELLETESSUTA™ Limited Editions as well as a fleet from the MY20 range.
In addition to the new MC20 supercar, Maserati’s new SUV, the Grecale, is also on the horizon. Named after a legendary wind, this future Maserati SUV is destined to play a key role in the brand’s development.
The brand also proudly announced Folgore, a new strategy for electrification through which Maserati aims to ignite newfound passion for new energy technology. It was demonstrated on the stage of Auto China 2020 with its first-ever hybrid model – the new Ghibli Hybrid. First launched in July, this model heralded the coming of Maserati’s electrification era with its eye-catching design. It was a huge market success on launch, with orders for the Ghibli Hybrid Fenice Limited Edition being quickly filled up.
The Quattroporte and Levante PELLETESSUTA™ Limited Editions were also displayed at Auto China, demonstrating Maserati’s unique aesthetics, refinement and exclusivity. Personalization has always been at the core of Maserati’s customer service. In the future, via the new Maserati FUORISERIE programme, it will be possible to customize every Maserati to match each customer’s unique tastes.
The future has come and the future is now. The Trident marque will continue to bring extraordinary products and experience, while adhering to its core values: Innovative by Nature, Unique by Design, Powered by Passion.
Want to find out more about the MC20, feel free to read: https://allcarschannel.com/maserati-mc20-ushers-in-new-era-for-the-trident-brand/