Before the very successful Mazda MX-5 carries the MX prefix, The Mazda MX name was used on a wide variety of production, concept and racing Mazdas. The 1st Mazda to wear the MX badge was the MX-81 concept car back in 1981.
This time round Mazda uses the MX prefix on their latest Mazda MX-30, which is their 1st electric vehicle. Mazda uses the MX prefix on the MX-30 because they have taken the challenge to create and deliver new values without being confined by conventions, regardless of the vehicle type.
The Mazda MX-30 retains the famous Mazda’s Kodo design. For the styling of the Mazda MX-30, Mazda added in the ‘Human Modern’ concept – an exploration of a more expressive design direction which focuses on emerging new values and lifestyles. It emphasizes beauty as a solid mass, while the freestyle doors and framed glasshouse gives the cabin an open, airy and spacious feeling.
For the interior of the MX-30, Mazda’s design team paid particular attention on choosing the recyclable materials and showcasing it around the cabin. To keep the MX-30 up to date, Mazda now adopts a touch-screen air-conditioning control panel on a 7-inch screen in the lower centre console.
Driving experience have always been the strong suit of any Mazda. To power the MX-30, Mazda introduces a new electric drive technology called the e–Skyactiv. With a maximum system power of 107 Kw/145 PS and a maximum torque output of 270.9 Nm, the front-wheel drive MX-30 will accelerate from 0-100 km/h in 9.7 seconds. For power consumption, the e-Skyactiv system’s 35.5kWh lithium-ion battery equips the MX-30 with a WLTP measured driving range of 200km.
In order to fully exploit the MX-30, Mazda has included the new electric G-Vectoring Control Plus (e-GVC Plus) that was an equivalent to the GVC Plus on the regular Mazdas. Mazda also developed their own bespoke Motor Pedal. This concept is a development of the traditional accelerator pedal which reduces vehicle response time to pedal inputs.
Mazda has updated the of i-Activsense advanced safety technologies in the MX-30. There are new functionality added to the Smart Brake Support (SBS) system aimed at helping to prevent collisions at intersections, and Emergency Lane Keeping technology designed to help keep drivers on track on roads with curbs or discernible edges, even in the absence of lane markings.
Lastly, the MX-30 features a freestyle doors with no centre pillar, as the MX-30’s bodyshell combines high strength with efficient energy absorption for excellent collision safety performance. Mazda’s engineers have incorporated the latest technologies and development concepts, including a carefully designed structure to protect the high-voltage battery.